Thursday, December 4, 2008

Tips For Starting Your Florida Crafting Business

By Chris Blackerby

The first steps on establishing a business often has very high risks. If you're planning to make a small business from your arts and crafts hobby, you should take those first steps very carefully. In the world of crafting fairs and festivals, these steps can easily make or break you. So here are a few steps to make sure your business doesn't become a casualty of itself.

The arts and crafts fairs and festivals in Florida, which gave you the idea in the first place, is a good place to actually build a simple market base. You need to start small first. Try renting out booths at small shows or bazaars your local community or church holds every once in a while. This will give a good idea on the general flow of things for your business. It lets you probe your customers and your competition, and from there you should be able to tell whether this idea has some potential or you're just wasting time.

Florida fairs and festivals can offer you plenty of experience. When you think you have sufficiently enough, you can try and see if local gift shops would carry your product. If you take care of your quality, you're sure to be popular in craft shows. There should be no reason why the local gift shops wouldn't want to carry your items.

You should also try giving out samples to your friends and relatives and tell them to tell their friends. You should also give out some samples to your coworkers and neighbors. This is a good way of even spreading the word out about yourself and your business. If your quality is good, it won't be uncommon to find yourself flooded with orders overnight.

If you have enough money, you can try to get yourself advertised in local newspapers or magazines. Leave your contact number, the kinds of gift items you make, and the specialty gift shops which carry them.

If magazines aren't your thing, you can try opening a website for yourself. Your website is your shop on the internet so you have to leave enough information there for prospective customers. Be sure to leave your contact numbers or e-mail, and other information about your product that answers what you think you're customer might ask.

Another great way is to join online mailing lists, like Yahoo! Groups, which distribute e-mails, announcements and advertisements about almost everything under the sun.

I can't stress enough that in these kinds of business, you need to start out small. Investing a big amount of money early on can bite you on your back. The most important thing you need to remember is to gather all information you can first about the market and the competition because this could save you a lot of time, effort and money. - 16003

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