Are you looking to hire your next professional copywriter who can make your project's success a reality?
Are you frustrated because you can't seem to find the one that's right for you?
From the prospective of a professional freelance copywriter, I have to say that I know exactly how you feel. It's frustrating when there's so much choice, and seemingly so little distinction among the choices. In the next few minutes, I'm going to reveal one of the little-known, most important secrets you need to look for when hiring a freelance copywriter. This really is somewhat of a secret, because unless you know you should be looking for this, it won't be apparent until it's too late. What compounds this problem is that a lot of potential website copywriters don't distinguish themselves they way you'd want them to.
So...what is this secret?
It's this: Not hiring someone who's "just a copywriter."
In other words, this means looking for someone who's more than "just a copywriter."
What do I mean by that?
From my experience, I know that online or offline (primarily online), there's a lot more that goes into the success of any marketing campaign than just the web copy. Most other copywriters think that the sales copy alone is the magic key. That's not 100% true. While the traditional role of a copywriter is important, it's only a piece of a larger puzzle, and not the whole puzzle in and of itself. What I would encourage you to look for is to find a freelance copywriter who understands marketing, and can develop an entire marketing strategy that meets your objectives.
This is the reason why top copywriters use some of the following titles:
Direct-response website copywriter and marketing consultant
Freelance copywriter and marketing strategist
Professional website copywriter and business strategist
Those 3 combinations are just examples. Of course, there can be many more copywriting- and marketing-related titles, but I think you get the point: These professionals are also focused on creating marketing plans and customer aqusition strategies that make sure their work is used as effectively and efficiently as possible.
In other words, not only will they provide the copywriting you know you need, they can develop the entire marketing strategy that you've been missing. It's this customized strategy, combined with all the other success factors, that will help your business succeed.|Again, the promise of all this is that if you pick a true professional to work with, you'll either be handed a strategy that they think will work for you, or they'll be able to take your marketing plan and create copy that fits perfectly into that plan.
That's why you need a freelance copywriter who's also a marketing strategist.
Again, the promise of all this is that if you pick a true professional to work with, you'll either be handed a strategy that they think will work for you, or they'll be able to take your marketing plan and create copy that fits perfectly into that plan.
That's why you need a professional copywriter who's also a marketing strategist.
A few minutes ago, this may have seemed like a small distinction. I hope that in the past few moments, you've realized the significance of this. I keep telling everyone that it can make a world of difference, not only in the quality of the freelancer you choose, but also in how you'll be able to share ideas and have winning promotions created for you. - 16003
Are you frustrated because you can't seem to find the one that's right for you?
From the prospective of a professional freelance copywriter, I have to say that I know exactly how you feel. It's frustrating when there's so much choice, and seemingly so little distinction among the choices. In the next few minutes, I'm going to reveal one of the little-known, most important secrets you need to look for when hiring a freelance copywriter. This really is somewhat of a secret, because unless you know you should be looking for this, it won't be apparent until it's too late. What compounds this problem is that a lot of potential website copywriters don't distinguish themselves they way you'd want them to.
So...what is this secret?
It's this: Not hiring someone who's "just a copywriter."
In other words, this means looking for someone who's more than "just a copywriter."
What do I mean by that?
From my experience, I know that online or offline (primarily online), there's a lot more that goes into the success of any marketing campaign than just the web copy. Most other copywriters think that the sales copy alone is the magic key. That's not 100% true. While the traditional role of a copywriter is important, it's only a piece of a larger puzzle, and not the whole puzzle in and of itself. What I would encourage you to look for is to find a freelance copywriter who understands marketing, and can develop an entire marketing strategy that meets your objectives.
This is the reason why top copywriters use some of the following titles:
Direct-response website copywriter and marketing consultant
Freelance copywriter and marketing strategist
Professional website copywriter and business strategist
Those 3 combinations are just examples. Of course, there can be many more copywriting- and marketing-related titles, but I think you get the point: These professionals are also focused on creating marketing plans and customer aqusition strategies that make sure their work is used as effectively and efficiently as possible.
In other words, not only will they provide the copywriting you know you need, they can develop the entire marketing strategy that you've been missing. It's this customized strategy, combined with all the other success factors, that will help your business succeed.|Again, the promise of all this is that if you pick a true professional to work with, you'll either be handed a strategy that they think will work for you, or they'll be able to take your marketing plan and create copy that fits perfectly into that plan.
That's why you need a freelance copywriter who's also a marketing strategist.
Again, the promise of all this is that if you pick a true professional to work with, you'll either be handed a strategy that they think will work for you, or they'll be able to take your marketing plan and create copy that fits perfectly into that plan.
That's why you need a professional copywriter who's also a marketing strategist.
A few minutes ago, this may have seemed like a small distinction. I hope that in the past few moments, you've realized the significance of this. I keep telling everyone that it can make a world of difference, not only in the quality of the freelancer you choose, but also in how you'll be able to share ideas and have winning promotions created for you. - 16003
About the Author:
D.K. Fynn is one of the most insightful freelance copywriters to hit today's business world. A business owner himself, DK understands the role a professional copywriter plays in the success of a marketing campaign. DK has worked with some of the most successful online marketers (namely, Dan Lok and Alex Jeffreys, among others). If you're looking for a professional freelance copywriter who will take your business further, talk to DK.
